Named in honor of Samuel Bronfman, a Canadian businessman who acquired Seagram’s in 1928. Samuel took control of the business after prohibition came to an end in the United States. Known as “Mister Sam,” he built Seagram’s into the largest distiller in the United States and Canada .
Read MoreMy Birthday Dinner With Friends
Decided to take a trip to Keens Steakhouse in NYC to celebrate my birthday with our close friends. Here I am with Wine Director, James Conley, who is also one of the spirits judges at the Ultimate Beverage Challenge .
Read MoreBEHIND THE SCENES: ULTIMATE SPIRITS CHALLENGE 2020
Ultimate Spirits Challenge’s mission is to create and establish a new and higher standard of evaluation for spirits that provides accurate, meaningful and useful results in recognizing and promoting the quality of beverage alcohol products.
Read MoreBEHIND THE SCENES
Thrilled to back at work with the team at Ultimate Beverage Challenge!
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